Archive for August, 2009
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BMP in the Road: See Spot Stay
Posted on August 27, 2009 | No Comments4-color process printing can be full of curve-balls. If you’ve ever printed a photo from your digital camera, you know that what you see on the screen and what ends... -
I’m Taking a Virtual Lunch
Posted on August 26, 2009 | No CommentsIf you are on Facebook, there’s a good chance that you’ve logged on to your account while you were on the clock. About 15 minutes per day seems to be... -
Understand the Risks of Poking Strangers
Posted on August 25, 2009 | No CommentsThis silly site under the guise of the Social Media Addicts Association challenges, “Are you freaked-out by Facebook? Is Twitter twisting your mind? We’re here to help you!” Their 5 Steps... -
Where’s Tony: The Dog Days of Summer
Posted on August 21, 2009 | No CommentsAs VP of Client Development for Alstin, I (happily) find myself on the road a lot, talking to clients, prospects, people in the media, etc.–and I attend numerous industry functions... -
The New Employee Referral Program (It’s Short & Tweet)
Posted on August 20, 2009 | No CommentsI, for one, am sad to see the scratch-off lottery card-powered ERPs go. Alstin was the first to apply them to Employee Referral Programs — we even won a Creative... -
The Page Has Landed: Using Landing Pages for Targeted Recruitment Campaigns
Posted on August 19, 2009 | No CommentsOn May 4, 2009, Frankford Hospitals, a name synonymous with premier healthcare in our region for more than 100 years, became Aria Health. The name change was backed by a... -
New Facebook Job App Through LinkUp.com
Posted on August 18, 2009 | 1 CommentDo you have a Facebook Fan Page promoting your recruiting message/employer brand/job opportunities? If you haven’t heard already, a Facebook “Careers” Fan Page is a great way to promote your... -
Multi-Tasking, Brochure Style
Posted on August 17, 2009 | No CommentsWhen Southeastern Pennsylvania Transportation Authority (SEPTA) wanted to develop brochures to attract technical and trade school students into entering their Internship & Apprenticeship Programs as well as the Skilled Trades... -
Contemplating Navels, Pendulums and Pocket Jobs
Posted on August 13, 2009 | No CommentsAs a creative professional with expertise specific to employment messaging, I’m doing some serious navel gazing these days. It’s a tricky time to be an expert in employment communications. For... -
The Only Way Is Up
Posted on August 12, 2009 | No Comments“I don’t wanna work. I want to bang on the drum all day. ” It’s been many moons since I’ve hummed the bars to this Todd Rundgren song from the 80′s... -
Pay Per Click Pays Off For Recruiting
Posted on August 11, 2009 | No CommentsIf you need information about a subject – just Google it! Search engines are now the first place the majority of us go to when we need information, including information... -
Should Newspapers Charge for Online Content? One Man’s Opinion.
Posted on August 7, 2009 | No CommentsAsk people if newspapers should charge for online content, and here’s just some of what you’ll hear: “It’s coming whether we like it or not.” (In fact, here’s an article... -
Picture This
Posted on August 6, 2009 | No CommentsSo you think writing, clever, catchy headlines is kids’ stuff? Play around and write a headline/caption for a recruitment employment ad that goes with this picture. -
I Heart this Resume: Inspiration for a VisualCV
Posted on August 5, 2009 | No CommentsI heart this resume. There’s intelligence, a strong design aesthetic and originality all right there plain to see – and it’s even on one page. There’s one problem though. You... -
Social media – interesting and innovative tool with Jobvite
Posted on August 4, 2009 | No CommentsSocial media…social recruiting…social networking…call it what you want but don’t call it ‘useless’ for lack of tools/solutions to make life in this Web 2.0 world easier. I just participatedin a... -
The “Mancession” and the Role of Women in Fixing the Economy
Posted on August 3, 2009 | No CommentsThere is no doubt this recession has adversely affected men more than women. 80% of job losses in the last two years were among men. With the loss in manufacturing...
