About Author: Jennifer Hitchens

Website: http://www.alstin.com
Description: Jennifer Hitchens, Consultant, Interactive Services, seems to have coffee, not mortal blood, running through her veins. Juggling her bags (laptop, spinning stuff, cool purse, projector) and array of web-based duties with professionalism, composure and a random assortment of funny faces, Jen, has been with Alstin for more than 13 years, lives and breathes the 'net.

Posts by Jennifer Hitchens

Ragnar Relay Insanity

Posted on October 4, 2011 | 3 Comments
Well, it’s official. I’m certifiable. White coat please. I’m ready to be checked in. Bags are packed. Padded walls here I come. Okay. Not really but for some insane reason...
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Facebook Timeline – Top 10 Articles You Should Read

Posted on September 27, 2011 | No Comments
Did you watch the f8 Developers Conference? Andy Samberg proved to be way funnier than the real Mark Zuckerberg. Highlights as reported from Huffington Post: The “Saturday Night Live” star,...
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Facebook f8 developer conference: BIG announcement possibilities for recruitment?

Posted on September 20, 2011 | 1 Comment
So, any guesses on the f8 “BIG” Facebook announcements? Obviously more changes are in order and it’s rumored that they are going to be focused around: Increasing the importance of...
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State of the Media: Social Media Report from Neilsen > Very interesting [STATS]

Posted on September 13, 2011 | No Comments
Neilsen has always provided detailed information about traditional media. They are now rapidly expanding into digital media reporting as well. And, I’m of the opinion that the more 3rd party...
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The Resume Infographic: A new visual foot in the door?

Posted on September 6, 2011 | 2 Comments
I received an interesting email today from Brazen Careerist to “Check out my infographic resume on [their] new Facebook App.” Interesting. Infographics extremely popular these days. And, for good reason....
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Notice the Facebook Changes?

Posted on August 30, 2011 | No Comments
More Facebook changes (and why I think they are occurring): - The “link” button has been removed, you just paste in the URL into your status update and Facebook will...
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Groupon: Top 3 Takeaways for Recruiting

Posted on August 16, 2011 | No Comments
Are you on Groupon? Have you purchased any of their deals? Shared a special with friends? Or, just talked about Groupon among your social circles or observed some friends using...
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5 Steps for Using Twitter for Recruiting Chat Events

Posted on August 9, 2011 | No Comments
Twitter Chats are nothing new within the Twittersphere. But recently, I was thinking why aren’t more recruiters tapping into this really great way to engage their existing Twitter followers and...
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Facebook Addictive Disorder – is it real?

Posted on August 2, 2011 | No Comments
There’s a Toyota Venza commercial running (at least on the channels I watch) that shows a twenty-something girl at a desk with her computer talking about how she read an...
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Top Five Articles on the LinkedIn Apply Button & My Own 2 Cents.

Posted on July 26, 2011 | No Comments
Back on June 1st, I noticed (and of course shared) an article written by Sarah Kessler about a cool new (and rumored) LinkedIn Apply Button. LinkedIn To Launch Job Application...
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Recruiting with Blogs: Top Five Things You Must Do

Posted on July 19, 2011 | No Comments
The idea to develop a blog for recruiting purposes is nothing new. However, I’ve seen some great examples of companies doing it right and some companies doing it all wrong...
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Google+ Circles & Thrones

Posted on July 13, 2011 | No Comments
Well, it’s been two weeks since the launch of Google+ – “Real-life sharing rethought for the web.” Are you one of the first 10 million who are ‘in?’ Did you...
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Facebook, Google, LinkedIn, BeKnown and BranchOut – let the Power Struggle begin within the social space.

Posted on July 5, 2011 | No Comments
You knew it was coming. All this ‘sharing’ within the social worlds was bound to start getting territorial. Turns out Facebook, Google, LinkedIn, Monster, BranchOut all felt there was a...
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Top 5 ways to stay ‘in the know’ for an event you can’t physically attend (ahem…like #SHRM11)

Posted on June 28, 2011 | No Comments
It’s not always possible to send every team member to their complete ‘wish list’ of great networking and association events…whether the events are around the corner for a local MeetUp...
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Where ARE your Facebook Page Posts Going?

Posted on June 21, 2011 | No Comments
An article popped up on my radar today. AllFacebook.com’s awesome author Brian Carter got a hold of some interesting stats complied by Jeff Widman of PageLever that were a bit...
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QR Codes and Recruiting

Posted on June 14, 2011 | 2 Comments
Have you seen QR codes on printed materials or in magazine ads? Yes? No? Do you use them? Have you ever thought about using them within your recruiting world? Lots...
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Marriott and recruitment games on Facebook—better than Farmville?

Posted on June 7, 2011 | 1 Comment
I’ve always been a big fan of making learning fun. Especially for my six-year old. So, why not make recruiting fun with gaming? What better place to test out this...
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The Changing Face of Twitter – bringing tools in-house and less reliance on third-party app development?

Posted on June 1, 2011 | 1 Comment
Twitter has been up to some unusual activity recently. They recently purchased TweetDeck for $40 million. TweetDeck is a UK based company whose application helps users of the microblogging site...
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Using MeetUp for Recruiting Purposes?

Posted on May 24, 2011 | No Comments
My first experience with MeetUp.com was an invitation to a running club and outdoor adventure club. I joined up with enthusiasm and was pleasantly surprised to see so many people...
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Bing and Facebook ‘Like’ It or Not?

Posted on May 17, 2011 | No Comments
So, if you were to search for something…anything…on a search engine AND could view input from your friends and family on said search engine., would you consider this a bonus?...
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Off the Beaten Path

Posted on May 10, 2011 | No Comments
Every once in a while, I veer off the beaten path with my weekly blog post. And, today, dear readers (I can call you that, right?) I’m going ‘off road.’...
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Facebook’s New Advertising Target: Your Friends & Their Friends

Posted on May 3, 2011 | No Comments
There hasn’t been much fan fare or hoopla (yes, I use these words in everyday life) about a recent enhancement in your ability to ‘find friends’ within your Facebook account,...
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Facebook launches new Deals program today. Any effect on Groupon and LivingSocial? Doubt it.

Posted on April 26, 2011 | No Comments
Facebook today launched their ‘new’ Deals program for select cities (Atlanta, Austin, Dallas, San Diego and San Francisco). With the ‘new’ Deals program, local businesses can buy ads and offer...
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McDonald’s will hold hiring day April 19 to fill 50,000 jobs. Top 5 “Take Aways” for Recruiters

Posted on April 19, 2011 | No Comments
Today, McDonalds has dubbed “National Hiring Day.” They have plans to hire 50,000 new U.S. employees—ranging from restaurant crew to managers. This additional staff will enable more of their operations...
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Facebook Marketing – Business Success Stories for Pay Per Click Campaigns

Posted on April 12, 2011 | No Comments
I’m always researching new resources, trends and industry news as well as learning valuable insights from others in the social media space. And, Facebook advertising is an area that I...
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Fear of failure holding you back? Taking the risk is worth the rewards.

Posted on April 5, 2011 | No Comments
Social media has it’s risks. It’s not for the thin skinned, faint of heart, or weak stomachs. Yes, the general population, or even your own employees, can post negative comments,...
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Facebook “New” Questions: Recruiting Tool

Posted on March 29, 2011 | No Comments
Last week Facebook rolled out a newer version of Questions last week and now the option to add this upgrade is available to Pages (at least in most areas). According...
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Recruiting at Facebook – Motto: “Move fast and break things.”

Posted on March 22, 2011 | No Comments
Yes, I spend a lot of time on Facebook—for various work and personal parts of my life. Yes, I know more about Facebook probably than your average “Facebooker.” So when...
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Using the @ sign in Facebook Page updates, wall posts AND now comments.

Posted on March 16, 2011 | No Comments
When you start typing in the @ symbol in a status update on Facebook, normally you will see a drop down menu as you continue to type that starts listing...
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Facebook Sponsored Stories – Top Tips for Advertisers, Employers and Users’ Privacy

Posted on March 8, 2011 | No Comments
Have you seen “Sponsored Stories” in the right column ad space on Facebook? Better yet, have you clicked on any of them? Facebook Advertisers Take Note: What makes Sponsored Stories...
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Facebook changes Share button function to Like button

Posted on March 1, 2011 | No Comments
Within your Facebook experiences, have you uncovered the difference between clicking on a “Like” button versus a “Share” button? I did. And, I liked the difference. Starting back in October...
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Facebook Relationship Status – Changes, Apps, and Etiquette

Posted on February 22, 2011 | No Comments
If you’ve seen The Social Network, you know that Mark Zuckerberg added the “relationship status” component to the profile info of “The Facebook” as a quick after thought when a...
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Top Facebook Page Changes – The Best Design Tips & Resources

Posted on February 18, 2011 | No Comments
Well, we’ve been exposed to the new Facebook page layout designs for one week now. And, what a week it has been! The new layout has lots of promise! And...
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Top Five Tips on Getting More Comments and Engagement on your Blog

Posted on February 8, 2011 | 1 Comment
It seems like today, everyone has a blog. A blog by definition (in one person’s humble opinion) is: an interactive site with regular entries by a particular person, or team,...
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Social Media, the Internet and Egypt

Posted on February 1, 2011 | No Comments
At dinner on Sunday night, my family started discussing the “uprising in Egypt” and the role technology has played. With three generations seated at the table (well, actually four generations—but...
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Two Sides of Social: Do-Not-Track HTTP Announcement from Google and Mozilla vs. Instant Personalization with Bing and Facebook

Posted on January 25, 2011 | No Comments
Two Sides of Social: Do-Not-Track HTTP Announcement from Google and Mozilla vs. Instant Personalization with Bing and Facebook Last night I saw a lot of activity in my #socialmedia stream...
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Facebook Newsfeed and Lacking Insights Data

Posted on January 18, 2011 | No Comments
I’ve been enjoying the “new” Facebook Insights data due to the expanded reporting capabilities it provides to Facebook Page Administrators. The impressions data and percentage of feedback is invaluable within...
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A Day in the Life: #socialmedia + 4hours = my Hootsuite dashboard “Top Ten” Stories

Posted on January 11, 2011 | No Comments
Everyday (and multiple times throughout the day and at night, too) I scan HootSuite for top rated news within the #socialmedia world. Some links and tweets I just scan, others...
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2011 The Year Social Media Matures?

Posted on January 4, 2011 | 1 Comment
Happy New Year! After twelve days off—days full of visiting family & friends, eating and cooking and drinking and doing lots of fun ‘kid-centric’ activities like the Please Touch Museum...
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Jen’s Favorite Blog 2010 (hint: it’s not about #socialmedia or #socialrecruiting)

Posted on December 14, 2010 | No Comments
As we wind down 2010, this December we’re all taking a look back at some of our favorite blogs. In case you missed it the first go-around, here’s Jen Hitchens’...
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The NEW Facebook Profile and what it means for #SocialRecruiting

Posted on December 7, 2010 | No Comments
If you’ve been living under a rock the past 24 hours, then you didn’t notice the new changes that occurred with Facebook profiles and how they are structured now. Facebook...
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Twitter Lists – the Recruiting Power of Lists – Public and Private

Posted on November 30, 2010 | No Comments
Are you using Twitter in your recruitment strategy? Have you synced your job posting announcements to a Twitter channel “identity?” Do you promote this Twitter channel through your career site...
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Top 10 Review Articles on Facebook’s New Email Social Inbox Announcement

Posted on November 17, 2010 | 1 Comment
Did you watch Zuckerberg and Andrew Bosworth’s announcement of Facebook’s “new Email” but ‘it’s not email’ launch? I did. And it was pretty cool. I started reading some reviews and...
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The New Recruitingblogs.com – better, stronger faster.

Posted on November 10, 2010 | 2 Comments
If you didn’t notice yesterday, I highly recommend you take notice today that, RecruitingBlogs.com has a facelift. More like a total body transformation without the stigma of surgical fakeness. The...
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It’s Always Sunny …

Posted on October 26, 2010 | 1 Comment
I was driving to work this morning and looking at the sky, enjoying the warmer-than-normal fall air and fall foliage and for some crazy reason the thought “It’s Always Sunny...
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The New Facebook Groups – the “new” way to recruit?

Posted on October 19, 2010 | No Comments
Facebook Groups have been around for a while. However, as Mark Zuckerberg has been known to add and modify Facebook features overnight, the term “Facebook Groups” now really HAS taken...
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Facebook and the Elusive News Feed for Continued Fan Engagement

Posted on October 12, 2010 | No Comments
Did you ever wonder why certain friends’ posts always show in your Top News Feed vs. other friends? Or, why specific page’s or group’s status updates appear more consistently in...
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Mobile and Recruiting and Job Search – Create a Recruiting App for mobile devices

Posted on October 6, 2010 | No Comments
I’d like to take a minute and talk about Mobile. Social and search go hand-in-hand in my mind. Like someone once said (I forget who, so apologies for not giving...
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Interested in taking your Facebook page to the next recruitment level?

Posted on September 28, 2010 | 2 Comments
Ten years ago, you used to rely upon your corporate web site and career site(s) to communicate. Now, you’re being tasked to manage Facebook pages, twitter channels, blogs, groups on...
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Facebook Fan Pages – 10 Great Tips for Expanding and Promoting your Facebook Page

Posted on September 21, 2010 | 1 Comment
With over 5 million active Facebook users—50% of which who log on daily—and over 150 million users accessing through their mobile device, Facebook’s reach is enormous. The average Facebook fan...
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