When Southeastern Pennsylvania Transportation Authority (SEPTA) wanted to develop brochures to attract technical and trade school students into entering their Internship & Apprenticeship Programs as well as the Skilled Trades in general, a series of brochures seemed like a great idea. The cost to design and print three distinct brochures, eh, not so much.
The solution? Design and printing of one tri-fold brochure with a center pocket panel and three distinct inserts touting each program. The brochure focused on SEPTA as an employer of choice for skilled trades, career pathing and benefits. The inserts explained each program in detail thereby giving SEPTA recruiters the flexibility to include one or all three programs depending on the event or school they were attending. Simple tri-fold brochures with inserts, the opportunities are endless…and easy on the budget.
Author Bio:
Anne Hillman, formally known as a Senior Account Executive, is equal parts advisor, drummer, mom and movie-theme-song-karaoke champion. Willing to help clients at the drop of an Eagles' hat, Anne, who's been with Alstin for 12 years and sounds exactly like Jodie Foster, is over-the-top dedicated. 
Entries (RSS)