When I describe SlideShare, I usually boil it down to, “It’s like YouTube for presentations.”
I first stumbled upon the site when I set up my LinkedIn profile. Perusing the apps to make my profile stand out a little more and market Alstin in the process, I found SlideShare to be a pretty exciting site. Taking advantage of it seemed like a no-brainer. Why?
For starters, let’s admit the words “exciting” and “PowerPoint presentation” usually don’t go hand in hand. However, on SlideShare, you are bound to come across some great stuff (really!), and keep coming back for more.
In addition to a Top Presentation of the Day, you can search their ever-growing database by category or keyword. Particularly helpful if you are about to start work on a presentation of your own. From finding inspiration, to gathering helpful stats or connecting with experts on the subject you are tasked with, you are likely to be surprised by how much useful content you can discover.
Plus, the site is incredibly easy to sort through. Do a search, click on a presentation to view it in its entirety (and download it if the user allows) and you’ll also be provided with a series of related presentations. Happen to like what you see? You will also get to view a listing of additional presentations created by that particular user.
It’s grown to become the largest community for sharing presentations on the web and it is social. Once you upload a presentation, viewers have the added ability to post comments. A simple, well-done presentation can easily turn into a dialogue with potential leads.
As a marketer, I see limitless possibilities here including using this tool to promote your employer brand, an employee referral program, the team culture for hard to fill positions you’re recruiting for and so much more.
People who aren’t aware of SlideShare or tapping into your LinkedIn profile will still be able to find your content. The transcripts of your presentation are automatically indexed by Internet search engines and will show up in search results.
And it’s not just a SlideShare/LinkedIn thing. You can embed a SlideShare presentation onto a blog or website too:
If I were to find a con, it’s that the presentations are limited to “slides” – not so great if you have cool slide transitions or animations. However, you can now embed a YouTube video into a SlideShare presentation.
The site is also free. Need I say anymore?
In addition to viewing what Alstin is up to on SlideShare check out some of the other great presentations on the site. They likely won’t be like many of the snooze-fests PowerPoints you’ve sat through.
Interested in taking advantage of all that SlideShare has to offer with a sophisticated, branded presentation that’s not only memorable but designed to deliver cost-effective results? 
Drop me a line at blog@alstin.com.
Author Bio:
Annette DeHaven, Alstin's General Manager, serves as right hand woman for an impressive roster of clients. Known for addressing problems head-on, Annette, who's led by example for more than 15 years, remembers crazy statistics, regularly spouts off mind-bending metrics, and recalls just about every field description for birds you've never heard of. 
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