alstin communications

Isn’t it amazing how fast the trend of social media has spread like wildfire across the country? Any and everybody are using some form of it these days. It couldn’t have come at a better time. With massive lay-offs, and a troubled economy, what more cost effective way could there be for someone to find work, or find the perfect hire by way of relationship building?

Many recruiters would agree that they get their best hires from referrals. Recruiters now benefit from the ability to ‘LinkIn’, ‘Tweet’ or ‘Friend’ employees, colleagues, clients, vendors, friends, applicants, and other contacts to promote their employer brand and career opportunities.

My guess is you’ve been thinking, this all sounds great! I’m going to set up my Twitter account today, put creating a Facebook Fan Page on my to-do list, and make sure I join some more groups on LinkedIn. I might even start up a cool new blog and join together employees to show the outside world how comfortable and collaborative we are.

But who is going to monitor all this potential interaction? And do I have the time? How am I going to keep that cool new blog current with daily posts? Monitor the comments on a Facebook fan page, and tweet new info while answering all the responses to my previous tweets?

That’s where Alstin Communications comes into play – we live the new job title that’s cropping up more and more – Social Media Specialist – every day.

Simply put: The explosive growth of social media is redefining how people communicate. The implications are far reaching. How you choose to use these new communication tools may well define your success as an employer in the coming years.

By developing a solid social media strategy, and tapping into sociability, Alstin Communications’ suite of social media products and services, you will get the most out of these new tools. Seminars on the how to’s, guidance on developing an in-house social media policy and of course all that you would expect (and maybe not expect!) from Alstin on how to maintain that all-important brand consistency across all social media channels and a whole lot more are offered up by our team of social media gurus.

From our perspective, adding these skills to your repertoire can only boost your organization’s – and your own – marketability.

I spend a good part of my day on Facebook, consider LinkedIn my personal, professional Rolodex, and am about to experience what it’s like to tweet about all sorts of thing, including my favorite blogs. I do consider myself a Social Media Specialist and am glad that growing expertise also makes me the “help wanted” for my clients.

Author Bio:  Among the most fashionably dressed in our office, Nikki is an AE who excels at handling high-profile, demanding accounts (um, if you're one of them, we mean it in the best possible way) and keeping her cool. For more than 9 years our "modern day Dreamgirl" combines common sense with a strong work ethic.

This entry was posted on Monday, July 27th, 2009 at 10:14 am and is filed under The Daily Update. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.